Negotiating Non-Compete Terms in a Practice Sale: What Every Seller Should Know
Thinking about selling your practice? Before you sign, ask yourself: could that non-compete clause cost you your next opportunity,...
Objective valuations and equity insights to price, benchmark, and guide decisions.
Hands-on M&A support from structure to negotiations, listings, and closings.
Systems, coaching, and assessments to streamline operations and grow team performance.
Protect continuity, formalize entities, access lending resources, and membership benefits.
Many advisors look at traditional marketing techniques as key strategies for driving growth. Yet there is one powerful strategy that many advisors overlook, and that is having a succession plan. Believe it or not, a well-written succession plan that is communicated to your team and clients signals to your staff and the market that you’re building a business that will last beyond you. This has a tremendous impact on your staff and your clients and on the overall growth of your practice.
The primary goal of a succession plan is to give your heirs and employees a roadmap to follow in the event of your death or disability. Knowing that the business will continue no matter what creates a sense of security for staff. It also motivates team members named as successors in the succession plan to not only preserve the business, but to grow equity for themselves and the practice. They will work harder and make significant investments of time and even capital into the practice because they know it will pay off down the line.
One step many advisors overlook in succession planning is communicating it to clients. When clients know that you have thought about all the worst-case scenarios and have plans in place to make sure that they are cared for no matter what happens, they are more likely to not only stay but also to refer future generations. They want to know that they are building a long-term relationship that extends beyond your tenure as their advisor. Especially if you want to bring on their heirs as clients. Actively communicate your succession plan to centers of influence as well, as they too want to know that you will take care of their clients’ long-term needs and that they will not experience an unexpected disruption or loss of continuity in the management of their assets.
In our experience, advisors who have a succession plan see steady growth. This is especially true if they have named a junior advisor or partner as a successor. Advisors without a succession plan often hit a point where their practice value peaks. As clients age out and pass on, they draw down or transfer assets out of the advisor’s care and to an heir who is not a client. This decline in assets leads to a decline in overall practice value. So, when the advisor goes to sell, they find that their practice is worth less than they believed and receive less equity at retirement than they had hoped. On the other hand, advisors with a succession plan often see tremendous growth, especially if they implement phased successions. The practice value increases as the practice grows revenue, resulting in a higher payout at retirement.
So, whether you plan on maintaining a solo practice or have a team practice, a succession plan is a critical growth strategy you should employ. Not only will it create stability in your practice now, but it will also lead to a better payday when you are finally ready to retire.
Todd Doherty serves as Vice President for Advisor Legacy, where he helps advisors navigate the entire M&A process from start to finish. With over 15 years of senior leadership experience in financial advisor firms, Doherty knows first-hand what it takes to grow a successful practice. His specialties include growing practice value, succession and acquisition strategy and planning, business valuation analysis, and operations. Doherty works closely with his team to help advisors make smart decisions and successfully execute practice sales and acquisitions.
Receive timely articles, tip sheets, events, and more right in your inbox.
Thinking about selling your practice? Before you sign, ask yourself: could that non-compete clause cost you your next opportunity,...
In today’s M&A environment, how a deal is structured often matters more than its headline price. Credit is tight. Interest rates are high. Dealmakers...
Struggling to close deals when buyers and sellers won’t agree on value? You’re in good company. As of 2023, about 26 percent of private company...